Jim as seen in the video gives us both positive and negative feedback on our advert.
We have taken all of his pointers into consideration and will develop on them as much as we can without completely changing our previous idea.
Jim stated that he liked the way the music changed from the 'old' to the 'new' in style, we wanted this to demonstrate the changes in time, and the pace of the music would reinforce how we would address the temporal element of our add's.
This kettle advert is all about how the gas kettle converts into the electric kettle in the 1960's, not only how it will save money on gas bills but portraying how fast the electric kettle was to the gas kettle and how much time it was going to save the consumers.
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